Don’t watch
copy you!
Stop them!

Learn how to defend what is yours with: your rights! patents! copyrights! contracts! trade secrets! design protection! publications! trademarks! contracts!

Hi, my name is Gyde!

Let's get you ready
to stop the copy,
from hurting you

I am a European Patent Attorney and a Certified Danish Patent Agent with 14+ years of experience helping entrepreneurs, inventors, creators, and business developers protect their business against copies.

I use my experience from companies like Novo Nordisk, H. Lundbeck and Zealand Pharma to create courses and knowledge packed products for you to understand patents, copyrights, trademarks, and more.

No matter your experience or background, I’m here to help you protect what’s yours and to lay the foundation for long-term growth and success. 

Don’t wait until someone copies your ideas. Learn today – so you are trained and ready when the copycats come for your revenue.

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learn how you can defend what is yours

Learn about patents, trademarks, or copyrights. Learn dependent on your business model and product type so you can work and enjoy your success instead of watching copycats steal it!

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Sometimes, you may need to talk to someone one-on-one about your ideas before consulting a lawyer or patent attorney. Get professional sparring for preparing your next steps.


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Stickman pointing at bag with copy label - looks unamused

Ever watched a copy - without being able to stop it?

Don't find out how it feels - get ready instead!

What do they copy, steal or misuse?​

Anything that makes it possible for you to create and sell the product that your customers love, your competitors wish they had invented or created before you and are “easy” or profitable to copy.

In other words: If it’s a great business for you, it may very well be an awesome business case for a copycat!

Whether you make a device, the next medicine or tractor wheel. Your physical products often have a new or unique function, process or  use.

Although you may think that designs are mostly about the looks of something, the touch and feel  also be worth protecting against copies.

Recognition, trust and goodwill of your brand is often a huge part of what sells your products. Do you know which business , product names, or logos you can forbid others to use in their business?

Everything that drives your competitive edge is of value to your business. Safeguards you ideas, strategies and other know-how against abuse and theft from those you trust.

While copied concepts can frustrate many, there is more to effective protection of business models, than pointing fingers at your competitors. On the other hand your content, photos, texts and manuscripts may be easier to keep safe.

Trust in collaborations is essential, but it is not always enough.  Understanding how to stay in control and build trusting relationships is essential.

They already work for other successful companies, and I share how they do it – so you can use them too.

Stop copy, theft & abuse with the right tools & strategies


Definitely helpful in protecting how something works, e.g., function via parts.

Design protection

Available in some countries for protection of the look and feel, e.g., furniture dimensions.


Are commonly used to achieve exclusive rights to: Use of e.g., word or figure, e.g., logo or company name.


Often relied on for its specific protection of: Original elements, e.g., content, such as text or image.

Other laws

Are not as well-known but absolutely worth for protecting, e.g., customer safety and fair competition.

Trade secrets

It should be noted that they are powerful if you can keep things 100% secret. Then they can protect your competitive edge.


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A great way to learn while getting to know me. If you don’t like it, you can always unsubscribe with a simple click.

I do not offer legal advice at PATENTsmarter™.  However, if you need specific advice on a case, you can reach me at Larsen & Birkeholm. I practice as an IP and patent advisor just for a few hours per week at this private practice IP law firm. Pease note, that PATENTsmarter™ operates independently of Larsen & Birkeholm


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DISCLAIMER: PATENTsmarter™ content is not legal advice
PATENTsmarter™ is not a patent law firm and does not provide legal or any other advice.

PATENTsmarter™ is an informational and educational website operated by European Patent Attorneys, particularly the Owner, founder, and CEO of PATENTsmarter™, Gyde Balzer Carstensen.

Please read our Terms & Conditions before using the information offered in the shop or by any other means by PATENTsmarter™.

All Products and Services, Blogs, Mentoring, Tailor-made Solutions, Events, Webinars, Workshops, and more, including any Material or Content shared by PATENTsmarter™, are for educational and illustrative purposes only, aimed at better understanding the law and its potential opportunities and risks, and cannot be construed as legal advice.
Simplification may be necessary to improve the conceptual understanding
The content is not guaranteed to be correct or updated with recent national or international law changes. Sometimes concepts have been simplified to reduce complexity and to ensure a better conceptual understanding, which means that selected topics or aspects may be omitted or not highlighted from all angles.
Use the information – but remember to get professional advice
It is your (the user’s) responsibility as a business owner to ensure that you know the legal consequences of your actions and, thus, also to consult a patent attorney or legal advisor before you act on anything you learned or concluded based on Products, Services, and Content provided by PATENTsmarter™.

Although PATENTsmarter™ can help streamline your work and highlight available opportunities and risks to consider, it cannot replace seeking advice from a patent attorney or legal advisor.

Your specific situation, business model, product details, competitor situation, and behavior are some of the aspects affecting your legal status and may, in some cases, seem to contradict what you learned in, e.g., specific PATENTsmarter™ courses.
Expectations, results, and success
PATENTsmarter™ does not guarantee or promise specific results or outcomes for businesses or individuals participating in or using Products or Services provided via this web page or associated Services.
Your business, your responsibility – remember to seek critical advice before you act
Any person can learn with PATENTsmarter™, but results will vary and depend on case-specific details, understanding of the content presented, the personal effort involved in translating it, and the competence of advisors, as explained above.

If you want my hands-on support as your counsel, this can not be done through PATENTsmarter™. You can reach out to me through my consultancy agreement with Larsen & Birkeholm; however, since this is an entirely independent business, please do not expect discounts or other perks due to the purchase of PATENTsmarter™ products. I only offer a limited number of counseling hours at Larsen & Birkeholm, so you may need to reach out in good time if you would like my case-specific services.