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Let’s make a course or workshop that helps protect your business
You have the power to carve out the most effective path for your company or team. With a clear vision of your objectives, I can assist in creating a customized course or workshop tailored to your specific needs. Please reach out to me to begin, and together, we can schedule a 20-minute consultation to discuss your desired outcomes.
Engaging with me about tailor-made solutions is completely free of obligations at this early stage. We can delve into the format, content, desired outcome, your budget, and my time investment before I can deliver a tailor-made solution offer.
It’s important to recognize that every customization will require time and will be uniquely relevant to you. This is why ideally tailored solutions are high-value offers. I won’t begin work until we have solidified the details.
Please note: I am willing to sign a two-way confidentiality agreement to protect your information – and mine.
Who is the best fit for tailored solutions?
Customized solutions like these are mainly for businesses or teams, associations or "nerd-clubs" that are ready to invest to upgrade their skills.
Who should not consider tailored solutions?
If you are not serious about implementing workflows for respecting others' and your own IP-rights, they are not for you.
If the value of your assets does not matter to your business success, then you have nothing to lose - nor protect.
How does a tailormade solution impact my business?
To which extend the tailormade solution impacts your business, is up to you.
You have full power to decide what the tailor-made solution includes, and how you want me to support you and your team in implementing it.
The difference matters, when you need to not overlook opportunities and/or risks, and your team is inexperienced, but it can also save you from investing in strategic less meaningful IP.
How do tailored or customized solutions work?
Based on our discussion at the 20-minute talk mentioned above, I will create a tailored offer for you.
You can provide input for any adaptation you desire, and I will respond with a final offer based on that. Once you accept the final offer, we can set a delivery date for this unique solution.
A 50% deposit of the agreed investment is paid to kick off the project.
My preparatory work and production will usually take 1-4 months, depending on the size of the tailored product you requested.
Throughout this process, I depend on us maintaining open communication to ask clarifying questions and allow me to optimize the product for you, ensuring that the final delivery is on time and with the agreed and desired content.
The second half of the agreed investment is due for payment on the delivery date (or within ten days thereof) of the tailor-made solution to you, depending on the format we agree to.
Let’s work together to achieve your vision.
I am Gyde Balzer Carstensen
I am an experienced in-house patent specialist, European Patent Attorney, and IP professional, holding decision-maker roles in leading companies such as Novo Nordisk and H. Lundbeck, Zealand Pharma, Metaceutic, and Cytoki Pharma, some of which I still support through PATENTsmarter™ or Larsen & Birkeholm.
In my 15 years of experience in copyright defense work, I have had the privilege of helping over 1000 inventors, business owners, and professionals with various educational backgrounds and expertise in intellectual property rights (IPR). Together, we have worked to establish effective copy-defense strategies, tools, and measures aimed at protecting their businesses from copying, idea theft, and other abusive behaviors.
Presents a complex topic in a fun and engaging way.
“We had the pleasure to learn about IP and patents from Gyde in a two-day workshop.
Gyde facilitated a very nice workshop with a thought through curriculum and managed to communicate a rather complex topic in a highly engaging and fun way.”
Testimonial by: Louise S. Dalbøge, Project Director, Gubra; 5-star review @Trustpilot.
PATENTsmarter™ product: A tailor-made 2-day workshop for Project Managers and Directors, including a 2-hour basic patent course, for all employees.
Example: 2 workshop days including a basic patent course
business and product protection workshop
This is an example of a customized solution that has proven helpful for various types of businesses, providing the overall structure of one specific customer.
Initially, the plan was to conduct a two-day workshop for research and development project managers, with the objective of optimizing patent portfolio work and freedom to operate (that is, knowledge and meditation relating to third-party-owned patents and other intellectual property rights).
This workshop provided all research and development employees with basic patent knowledge, allowing the investment to significantly impact a larger group of employees. It also increased the awareness and collaboration opportunities for the project managers.
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Basic patent course day 1 3 hours
Everyone from reasearch and development was invited and we covered the basis of what intellectual property rights are, what patents are and what they can be used for. What can be patented, who is an inventor, confidentiality and sensible communication about intellectual property rights and the engaged participants asked a lot of great questions during this session.
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LIVE workshop day 1 3 hours
On the first day we looked at the research and development processes that was headed by the project managers and mapped potentioan intellectual property rights related risks and opportunities. We talked about the timing of product development and sales or publication activities, contract negotiations and eployee hiring and leaving processes.
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Live workshop day 2
(2 weeks after day 1) 6 hoursFrom the mapped development processes, I prepared case studies and discussion topics on how to approach opportunities and prevent risks, how they could utilize intellectual proprty rights and trade secrets even more, to attract the customers they develop products for (based on their e.g. patent portfolio) and how to avoid harminng the business with premature or 3rd party infringing disclosures.
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online course element
(for 5 project managers) 2 yearsI collected the knowledge and provided digested knowledge in online checklists and some downloadable templates for the project manager team, which they could access and use on my dedicated online course platform.
I also provided additional lessons and topic digests for each topic discussed, so that the participants could revisit the discussed cases and reflect on workshop-day-discussions about the impact on their business and product development.
A communicaton check list was provided for distribution across the research and development team.
Is idearlify® TAILORED exactly what you need?
As a business owner, it is essential to be proactive in safeguarding your intellectual property by taking necessary steps to protect it. It is equally important to understand your intellectual property’s ownership rights and educate your employees and partners on these rights.
However, ownership is not the only aspect that requires attention. You need to have a comprehensive understanding of the value that your business provides to your customers, partners, and competitors.
It is crucial that your employees, consultants, and experts are aware of the importance of their actions in maintaining the safety of your intellectual property. They should know when their actions may pose a threat to the safety of your intellectual property.
This knowledge will help you make informed decisions about how to protect your business and which tools to use from the copy-defense toolbox. It is important to remember that different types of assets require different tools for protection. Therefore, you need a tailored plan that matches your business type, product development process, improvement process, and sales process to ensure that you are adequately protecting your business.
With my assistance, we can create a comprehensive course, workshop, or webinar combination that helps you create a plan for your business needs, timeline, and decisions.
We can ensure that your patent attorney or IP lawyer is contacted at the right time, and the necessary measures are taken to protect your intellectual property. By working together, we can guarantee that your business continues to grow and succeed.
Focused training for you and your team
Examples of idearlify® tailored solutions
Each idearlify®tailored solution is an individual product. Over time, the four elements below have been shown to be the most popular in such solutions.
Depending on which level of knowledge you need (beginner, intermediate, expert strategies) or if you need several options, we can structure the solutions to fit exactly that.
If you need, e.g., a basic patent course, a live course or webinar may be significant. If you need to train your project managers to spot risks and opportunities throughout the research, development, and sales processes, you may need a workshop-style knowledge product with an online course. Each Idearlify® tailored solution is a unique product. Our experience has shown that the following four elements are the most popular in such solutions. Depending on your level of knowledge (beginner, intermediate, expert strategies) or if you need multiple options, we can structure the solutions to fit your exact needs.
For example, if you require a basic patent course, a live course or webinar may be suitable. On the other hand, if you need to train your project managers to identify risks and opportunities throughout the research, development, and sales processes, you may require a workshop-style knowledge product with online course elements and Q/As.ments and Q/As.