PATENTsmarter™ - patent strategy, courses and on-demand support
PATENTsmarter™

Patent strategy, on-demand support and IP talk that you understand

PATENTsmarter™ was founded by European Patent Attorney Gyde Balzer Carstensen to make intellectual property strategy practical, understandable, and accessible for entrepreneurs and SMEs.

Today, this work continues under Idearlify®, where you’ll find updated tools, guides, and services for developing and protecting valuable ideas and innovations.

Visit idearlify.com to learn more about IP strategy, on-demand patent support, and educational resources.

On-demand team member
Patent-partner projects
Learn & grow

The IP Rights blog

The blog that kicks off your IP training

Courses
Events
1:1 Sparring Sessions
For your team

Small, medium, or large business?

Use IP before your competitor does it!

Many people find intellectual property rights (IPRs) overwhelming, often viewing them as tedious or complex. I understand that legal jargon can be intimidating, but this blog is here to help simplify the process.

Consider this a welcoming resource where you can explore and enhance your understanding of intellectual property (IP) at no cost. I’ll share engaging stories and practical insights to help you leverage your IP, seize opportunities, and avoid potential pitfalls in business.

My goal isn’t to make you an IP expert, but to empower you to protect your hard work and communicate confidently with your IP lawyers and patent attorneys.

Browse courses & events
Gyde Balzer Carstensen in a blazer sits at her desk, resting her chin on her hand, with a calendar marking key dates for IP strategy in the background. Her gaze meets the camera in this captivating black and white image.
Hey, i am gyde...

I created PATENTsmarter™ to help all entrepreneurs, startup owners, professional employees, and decision-makers understand patents and IP so they can use them to ensure they get the reward they deserve.

Courses & events

Preventing Pain

Read effective strategies to prevent pain; i.e. unpleasant experiences in connection with your rights and those of others, so that you can have a more problem-free relationship in your business.

Learning about IP, empowers you to

Protect your business your way

My offers are designed to show you how to use these tools in your business to unlock new opportunities and protect your creations from being copied.

I’m excited to help you better understand intellectual property rights, such as patents, trademarks, and copyrights. After all, my business was founded on them.

Some of my services will help you find an IP strategy that fits your unique business type or model. Others provide a beginner-friendly introduction to the world of intellectual property, making it easy to decide if and when to explore which areas to apply to next.

Check out my current offers
Text "Courses online & offline" displayed over a background showing an open book, a hand holding a pen, and part of a laptop keyboard.

Courses >

A group of raised hands with the text "Events online & offline" in bold orange and white letters over a purple background.

Events >

Two people in business attire sit at a table having a discussion. Text overlay reads "1:1 sparring online og offline.

1:1 sparring >

A laptop screen displays a video conference with several people. The overlaid text reads "Events online" in bold orange and white letters.

webinars >

A person stands at the front of a classroom holding a certificate, facing an audience. The words "Events offline" are overlaid in bold orange and white text.

workshops >

A person points at a paper with flowcharts and sketches, overlaid with the text "Frameworks & methods for your processes and decisions.

For your team >

iphone 13 Pro hanging in a black wire, the iphone shows a purple background, PATENTsmarter™ and idearlify® logo and the heading "1:1 SPARRING" "BOOK NOW" pointing towards the one-time 15-minute free 1:1 sparring session
Book sparring sessions
Book a one-time free 1:1 session

Don’t know where to start – or which questions to ask (first)? Let me help you figure things out…

If you have not already taken advantage of it –  you can book a “one-of” free 15-minute call with me to get you started. There are no strings attached.

You can also book an entire sparring session through the booking site if you have already spent your 15 free minutes with me.

Book a free
15-minute 1:1 call

Tip: Skift mellem den danske og engelske brugergrænseflade hvor som helst på siden ved at klikke på et af sprogflagene (som dem over denne boks).

Ingen juridisk rådgivning

-MEN GENEREL INFORMATION, VIDEN, SPARRING OG LÆRINGSINDHOLD FOR IVÆRKSÆTTERE OG INNOVATØRER

ANSVARSFRASKRIVELSE: PATENTsmarter™ er ikke juridisk rådgivning

PATENTsmarter™ er ikke et patentadvokatfirma og yder ikke juridisk eller anden rådgivning.

PATENTsmarter™ er et informations- og uddannelseswebsted, der drives af European Patent Attorneys (og Dansk CErtificeret Patent Agenter), herunder specifikt ejeren, grundlæggeren og CEO for PATENTsmarter™, Gyde Balzer Carstensen.

Læs venligst vores Forretningsbetingelser, før du bruger de oplysninger , der tilbydes i shoppen eller på anden måde af PATENTsmarter™.

Alle Produkter og ydelser, blogs, mentoring, skræddersyede løsninger, events, webinarer, workshops og meget mere, herunder materiale eller indhold, der deles af PATENTsmarter™, er udelukkende til uddannelsesmæssige og illustrative formål, der har til formål at give en bedre forståelse af loven og dens potentielle muligheder og risici, og kan ikke opfattes som juridisk rådgivning.  

 

En forenkling kan være nødvendig for at forbedre den begrebsmæssige forståelse

Indholdet garanteres ikke at være korrekt eller opdateret med de seneste nationale eller internationale lovændringer. Nogle gange må begreber blive forenklet for at reducere kompleksiteten og sikre en bedre begrebsforståelse, hvilket betyder, at udvalgte emner eller aspekter kan være udeladt eller ikke fremhævet fra alle vinkler.  

Brug oplysningerne – men husk at få professionel rådgivning

Det er dit (brugerens) ansvar som virksomhedsejer at sikre, at du kender de juridiske konsekvenser af dine handlinger og dermed også at konsultere en patentadvokat eller juridisk rådgiver, før du handler på baggrund af noget, du har lært eller konkluderet på baggrund af produkter, ydelser og indhold leveret af PATENTsmarter™.

Selvom PATENTsmarter™ kan hjælpe med at strømline dit arbejde og fremhæve tilgængelige muligheder og risici, der skal overvejes, kan det ikke erstatte rådgivning fra en patentkonsulent eller juridisk rådgiver.

Din specifikke situation, forretningsmodel, produktdetaljer, konkurrentsituation og adfærd er nogle af de aspekter, der påvirker din juridiske status, og som i nogle tilfælde kan synes at være i modstrid med det, du har lært på f.eks. specifikke PATENTsmarter™-kurser.  

 

Forventninger, resultater og succes

PATENTsmarter™ garanterer eller lover ikke specifikke resultater eller udfald for virksomheder eller enkeltpersoner, der deltager i eller bruger produkter eller ydelser, der leveres via denne webside eller tilknyttede ydelser.  

 

Din virksomhed, dit ansvar – husk at søge forretningskritisk rådgivning, før du handler

Alle kan lære med PATENTsmarter™, men resultaterne vil variere og afhænge af sagsspecifikke detaljer, forståelse af det præsenterede indhold, den personlige indsats, der er forbundet med at oversætte det, og rådgivernes kompetence, som forklaret ovenfor.

Hvis du ønsker min praktiske støtte som din rådgiver, kan dette ikke ske gennem PATENTsmarter™. Du kan kontakte mig via min konsulentaftale med Larsen Birkeholm; men da dette er en helt uafhængig virksomhed, skal du ikke forvente rabatter eller andre fordele som følge af køb af PATENTsmarter™. Jeg tilbyder kun et begrænset antal rådgivningstimer hos Larsen & Birkeholm, så det kan være nødvendigt at kontakte mig i god tid, hvis du ønsker min sagsspecifikke service.

Important disclaimer:

PATENTsmarter™ content, offers & services are not legal advice

PATENTsmarter™ is not a patent law firm and does not provide legal or any other advice.

PATENTsmarter™ is an informational and educational website operated by European Patent Attorneys, particularly the Owner, founder, and CEO of PATENTsmarter™, Gyde Balzer Carstensen.

Please read the Terms & Conditions before using the information offered in the shop or by any other means by PATENTsmarter™.

All Products and Services, Blogs, Mentoring, Tailor-made Solutions, Events, Webinars, Workshops, and more, including any Material or Content shared by PATENTsmarter™, are for educational and illustrative purposes only, aimed at better understanding the law and its potential opportunities and risks, and cannot be construed as legal advice.

Simplification may be necessary to improve the conceptual understanding

The content is not guaranteed to be correct or updated with recent national or international law changes. Sometimes concepts have been simplified to reduce complexity and to ensure a better conceptual understanding, which means that selected topics or aspects may be omitted or not highlighted from all angles.

Use the information - but remember to get professional advice

It is your (the user’s) responsibility as a business owner to ensure that you know the legal consequences of your actions and, thus, also to consult a patent attorney or legal advisor before you act on anything you learned or concluded based on Products, Services, and Content provided by PATENTsmarter™.

Although PATENTsmarter™ can help streamline your work and highlight available opportunities and risks to consider, it cannot replace seeking advice from a patent attorney or legal advisor.

Your specific situation, business model, product details, competitor situation, and behavior are some of the aspects affecting your legal status and may, in some cases, seem to contradict what you learned in e.g., specific PATENTsmarter™ courses.

Expectations, results, and success

PATENTsmarter™ does not guarantee or promise specific results or outcomes for businesses or individuals participating in or using Products or Services provided via this web page or associated Services.

Any person can learn with PATENTsmarter™, but results will vary and depend on case-specific details, understanding of the content presented, the personal effort involved in translating it, and the competence of advisors, as explained above.

Your business, your responsibility - remember to seek critical advice before you act

If you want my hands-on support as your counsel, this can not be done through PATENTsmarter™. You can reach out to me through my consultancy agreement with Larsen & Birkeholm; however, since this is an entirely independent business, please do not expect discounts or other perks due to the purchase of PATENTsmarter™ products. I only offer a limited number of counseling hours at Larsen & Birkeholm, so you may need to reach out in good time if you would like my case-specific services.