tools for all

I completely understand that the laws related to intellectual property can be a bit overwhelming and confusing. But don’t worry, let’s look at them as copy defense tools. The tools that that can help you protect your creations against being copied by your competition.

It’s a common misconception that learning how to use intellectual property rights is a tedious and difficult task. However, it’s not true! You don’t need to have a degree or be a professor to safeguard your business from copyright infringements. You can find out more about this topic right here.

This page lets you learn more about the topics covered in my courses and other knowledge-based resources and who can benefit from these resources.

A list of
copy defense toolS

That every entrepreneur and professional should know!

In order to protect your business and ensure its survival, it is essential to take preventive measures against potential threats like copies. Even if your resources are limited, there are various tools that can be utilized to effectively defend against such risks. 

These tools are covered in my courses, workshops, and personal sessions. Additionally, it is important to use common sense, have a clear understanding of your business and where it is headed, and to implement the best practices that have been developed through trial and error. 

By taking these steps, you can safeguard your business and secure its future success.


Need protection for "how something works", parts, ingredients or combos? Patents may be just what you need. Read this and learn more: "What is a patent, what is an invention, what is an idea"


Available in some countries to protect the look and feel, e.g., furniture dimensions. Here is a blog post to understand more about the difference between copyright and design protection.


Powerful protectors of your competitive edge - if you kept 100% secret, so be careful when you're networking: Read this blog post for 5 strategies to do so.


Perfect for achieving exclusive rights to use words or figures, e.g., your logo or company name. Heres an overview of IPRs, including trademarks.


Protect your original elements, e.g., content, text, graphics, video, tone of voice – your business’s “personality.” There’s some overlap between design protection and copyright – which one is best for you? Read more for free here.


They are not as well-known but absolutely worth protecting, e.g., customer safety and fair competition. Not knowing IPRs and other laws, relevant to businesses can lead to one of these 9 mistakes.


Get your product protection knowledge, PATENTsmarter™-news, and occasionally offers to achieve your goals on your defense against copies straight to your inbox. 

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DISCLAIMER: PATENTsmarter™ content is not legal advice

PATENTsmarter™ is not a patent law firm and does not provide legal or any other advice.

PATENTsmarter™ is an informational and educational website operated by European Patent Attorneys, particularly the Owner, founder, and CEO of PATENTsmarter™, Gyde Balzer Carstensen.

Please read our Terms & Conditions before using the information offered in the shop or by any other means by PATENTsmarter™.

All Products and Services, Blogs, Mentoring, Tailor-made Solutions, Events, Webinars, Workshops, and more, including any Material or Content shared by PATENTsmarter™, are for educational and illustrative purposes only, aimed at better understanding the law and its potential opportunities and risks, and cannot be construed as legal advice.

Simplification may be necessary to improve the conceptual understanding

The content is not guaranteed to be correct or updated with recent national or international law changes. Sometimes concepts have been simplified to reduce complexity and to ensure a better conceptual understanding, which means that selected topics or aspects may be omitted or not highlighted from all angles.

Use the information – but remember to get professional advice

It is your (the user’s) responsibility as a business owner to ensure that you know the legal consequences of your actions and, thus, also to consult a patent attorney or legal advisor before you act on anything you learned or concluded based on Products, Services, and Content provided by PATENTsmarter™.

Although PATENTsmarter™ can help streamline your work and highlight available opportunities and risks to consider, it cannot replace seeking advice from a patent attorney or legal advisor.

Your specific situation, business model, product details, competitor situation, and behavior are some of the aspects affecting your legal status and may, in some cases, seem to contradict what you learned in, e.g., specific PATENTsmarter™ courses.

Expectations, results, and success

PATENTsmarter™ does not guarantee or promise specific results or outcomes for businesses or individuals participating in or using Products or Services provided via this web page or associated Services.

Your business, your responsibility – remember to seek critical advice before you act

Any person can learn with PATENTsmarter™, but results will vary and depend on case-specific details, understanding of the content presented, the personal effort involved in translating it, and the competence of advisors, as explained above.

If you want my hands-on support as your counsel, this can not be done through PATENTsmarter™. You can reach out to me through my consultancy agreement with Larsen & Birkeholm; however, since this is an entirely independent business, please do not expect discounts or other perks due to the purchase of PATENTsmarter™ products. I only offer a limited number of counseling hours at Larsen & Birkeholm, so you may need to reach out in good time if you would like my case-specific services.